Social Apps Check-in

Social Media Check-In Apps

Where are they now?

by Bill Nolan

Although “check-ins” via your social media apps may not be quite as hot as it once was, don’t be fooled by the naysayers who think their usefulness has expired. In my opinion, maybe those individuals just need to get out more. After all, check-in apps can be useful tools. Maybe you’re doing a local pub crawl promotion or jet-setting around the world for business, either way you want people to realize that you’re part of a rock star organization and rock stars don’t sit at home in front of the televisions – even on Friday nights. For business or personal branding, your location or the locations you visit boost awareness of all involved. Check-ins are great tools to encourage brand awareness and promotions to those of us who venture outside our homes on occasion. Obviously, check-in apps have come and gone, and some are still hanging on. Let’s see “where” they are now and which ones are evolving so they’ll never check-out. Read more >

A Channel for Everyone

social media channels

But Is Anything Really On?

by Bill Nolan

The rapid development and progression of all the social media platforms out there today reminds me some what of the television channels of days past. Not that long ago Myspace, Facebook, and a few other networks were it. They weren’t that much different from cable TV at the time with a rotary style dial that let you choose from a whole 20 channels or so… ABC, CBS, NBC, some public access channels. They were the go-to for entertainment and the most up-to-date happenings. Think back, remember putting aluminum foil on the rabbit ears to try and get a glimpse of After Dark movies that your parents wouldn’t subscribe to? You know you did it, admit it! Anyways, I’m an adult now and have over 1,000 TV channels and plenty of social media platforms to entertain myself with. That seems to be a common thread I can’t ignore… there is now a television channel for everyone and the social media platforms are heading in the same direction. So, what is your viewing pleasure? Read more >